H2 semantic keywords
Overview
H2 headings are useful places to cover semantic subtopics related to the main keyword. They help structure the page and show that the content covers the topic comprehensively.
Semantic Keyword Use In H2s
| Main Keyword | Helpful H2 Semantic Angles |
|---|---|
content optimization | Search intent, keyword placement, content structure, content refresh |
image optimization | Alt text, file size, image formats, lazy loading |
keyword research | Search volume, keyword difficulty, long-tail keywords, search intent |
Best Practices
- Use H2s for meaningful sections, not just keyword placement.
- Turn semantic keywords into useful subtopics.
- Keep headings descriptive and readable.
- Avoid repeating the same keyword in every H2.
- Use H3s under H2s when a section needs more detail.
Common Mistakes
- Stuffing exact-match keywords into every heading.
- Using vague headings such as
More Information. - Skipping semantic subtopics that users expect.
- Breaking heading hierarchy for visual styling.